Project Recaps

Two of my recent projects have now gone live and I’m really proud to see them in the wild. The common theme with these clients was how awesomely NICE they were to work with.

While I was living in Vancouver last year The Vancouver Institue of the Arts hired me to help them define their brand, update their identity, and improve their website. It was a fantastic project from beginning to end – lasting into early 2010. I love talking brand, messaging, audience, strategy, and all that stuff. I feel so great about the collaborative process we went through and the final outcome we arrived at. The logo and new website structure gives them a new direction to run with, and is a solid set of communication tools they see themselves reflected in. I’ve since handed the design-baton off to local Vancouver designer Christina Lauer who is now doing a great job with business cards and more marketing materials.

Now that I’m back in San Francisco I’ve been focusing on local business and organizations that are making tomorrow better. I was so excited to get the chance to design a poster for the San Francisco Bicycle Coalition’s annual Family Bike Day in Golden Gate Park. It was a dream project as my sole directive was “make it sophisticated and cute”. Awesome! And if that wasn’t enough, my first round of feedback included the words “ohmigosh *WE LOVE IT* Seriously…it is so awesome and perfect!”.

I <3 nice clients.